One CGI Model. Two Applications.
See the framework in action: One 3D asset, fully deployed across the entire funnel.”
The following case study of a skincare jar shows how we pair photorealistic 3D visuals with targeted copy to build both organic and paid social involving TOFU, MOFU, and BOFU ad concepts without a single physical photoshoot.
Organic Social Content: visuals designed to build brand presence, encourage engagement and keep the product top of mind.
Paid Social Advertising: visuals designed to communicate product benefits and encourage purchases or other conversions.
Example 4:5 Paid Socials: Meta/TikTok
Example 4:5 Organic Content & Grid
Different Audiences. Different Ad Concepts.
The same product can speak to different customers in different ways. We develop creative concepts around relevant customer needs, product benefits and buying motivations, then bring them to life through CGI, imagery and messaging.
From introducing a product to highlighting its benefits or presenting an offer, each concept has a clear purpose.
Example 9:16 Problem-Solution Ad Creative
Audience:
Healthcare professionals who wash their hands frequently throughout the day.
Creative angle:
Connect the challenge of frequent handwashing and dry-feeling skin with a relevant skincare solution.
What this demonstrates:
Problem-focused messaging, a clear opening hook and product positioning that connects a specific customer need with a relevant benefit.
Example 9:16 Lifestyle Ad Creative
Audience:
People whose everyday routines leave their hands feeling dry.
Creative angle:
Connect the product to an everyday situation and communicate a relevant benefit through relatable lifestyle imagery.
What this demonstrates:
Contextual lifestyle imagery, benefit-focused messaging and product placement that helps the audience see how the product fits into everyday life.
Example 9:16 Promotional Ad Creative
Audience:
Prospective customers who are familiar with the brand or product and may be considering a purchase.
Creative angle:
Present a product offer clearly, using compelling product imagery and messaging that encourages the customer to take action.
What this demonstrates:
Promotional layouts, product presentation, offer messaging and a clear call to action.
Creatives Built for Meta Ad Placements
Different placements have different dimensions and interface elements. We plan each creative around its intended format rather than relying on a single image to fit every placement.
(Shown with shaded UI Overlay Zones (Top, Bottom, Edges, and Engagement Rail). While dimensions vary across 1:1 and 4:5 feeds, all ad variations are engineered to fit native platform interfaces perfectly)
Storefront & Campaign-Ready: Formats Built Beyond the Feed
These formats extend your look past social media into your website and emails. You get ultra-wide banners (3:1 and similar ratios) for site heroes, email headers, and promo bars, plus square 1:1 shots tailored for catalogues and product pages.
Example 3:1 Hero Banner
Example 4:5 Paid Socials: Meta/TikTok
Example 1:1 E-Comm Product Pack Shot
Example 4:5 Organic Content & Grid
Turning Static Winners into Video Assets That Scale
Once a static ad proves it’s a winner, don’t let the momentum stop there. Take that exact concept and level it up into a video format. By adding eye-catching text animations, dynamic graphics, and engaging audio, you can easily breathe new life into a proven concept and scale your results to the next level.
Example 1:1 Video Ad Creative
3D Digital Twin Examples
Browse photorealistic 3D visual assets built to test and scale beauty campaigns faster across any SKU.
From Product to Finished Ad
Share your product details, target audience, campaign objectives and any existing brand assets or ad copy. We can work from your brief or help develop the creative direction.
We create photorealistic CGI product imagery and develop the agreed concepts, messaging and formats for your ads.
Get finished static ads, video creatives or standalone visuals, prepared for the placements you need. Supply your own copy and overlays, or have us incorporate the agreed messaging.
Let’s Define Your Asset Pipeline
Whether you’re a brand owner preparing for a launch or an agency needing a scalable partner, we’re here to bridge the gap. Select your tier or book a discovery call to discuss your specific product requirements.
CGI By Danny
Hi, I’m Danny
I bridge the gap between technical 3D production and direct-response marketing. Most 3D artists build visuals for art galleries, not ad accounts. My focus is entirely on performance creative. By building modular digital assets and pairing them with high-converting text overlays, I help cosmetics brands beat creative fatigue, scale their testing velocity, and lower their customer acquisition costs.
